How to Avoid Bait-and-Switch Pricing in Payment Processing?

For many small businesses, picking a payment processor begins with comparing fees. You’ll frequently come across attractive-sounding offers: “just 1.5 percent per transaction” or “no monthly cost.” These low advertised rates are tempting, but they may not be telling the whole story. In many cases, the providers use bait-and-switch pricing...

Why Your Effective Rate May Be Higher Than You Think

For many business owners, the search for the right payment processor begins with one question: what’s the rate? It seems like a logical starting point. Lower rates mean lower fees and higher profit margins, or so it appears. But in practice, this narrow focus can be misleading. What often gets...